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Via our Psych-Pulse insert, we add key measures around YOUR category / brand to unleash this wealth of knowledge to grow YOUR business.
Find out how to participate in an upcoming Psych-Pulse:
Consumer & shopper decision-making can be murky. We have the decoder ring.
Our proprietary Decision Triggers Playbook arms the Alpha-Diver team with a wealth of how-to in positioning, innovating, and activating for success to drive real-world behaviors.
The core of our expertise is deep knowledge in the fields of heuristics and JDM (Judgment & Decision Making) psychology.
This resource provides everything needed when it comes to ‘the HOW’…