‘Revenge spending’ describes a phenomenon of pent-up demand, and as prices rise, different mindsets are spending on different types of goods and services. Understanding what drives and hinders their behavior spells out what brands can do to win.
‘Revenge spending’ describes a phenomenon of pent-up demand, and as prices rise, different mindsets are spending on different types of goods and services. Understanding what drives and hinders their behavior spells out what brands can do to win.
